Waves
A creative production house
Client:
Waves
Year:
2024
Type:
Motion
,
Identity
Starting off as a very messy sketch, the custom logo was made from lens-like discs and the common angles of gimbals, was developed into a custom wordmark with neat little details like the ‘a’ and the ‘e’ being the same form but just rotated.
Project Description
Waves is a new video production house creating videos and content within the music and fashion industry. It was super important to have a strong logomark that felt future-forward and unique. I crafted a handmade logo mark inspired by the smooth, rounded motion of camera gimbals.
Credits
Design
: Hen Pritchard-Barrett
